Saturday, July 22, 2017

MEDIA PORTRAYAL: CYCLONE DEBBIE

Image result for Cyclone Debbie  
 SOURCE: Cyclone Debbie hitting Queensland


Ex-Tropical Cyclone Debbie in 2017 was the strongest tropical cyclone in the Australian region since Cyclone Quang in 2015, the lengths Queensland and Northern New South Wales media went to report the dangers of the storm- While positioning themselves within the destruction of the storm wasn’t just ridiculous; it made for great television and the whole of Australia went through the roof with tuning in.

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Source: Inundated breaking stories from every media channel

“The morning shows live for big stories like this, We know that people switch regularly during breaking news — so the way to keep the audience is to ensure best pictures. You can’t guarantee best pictures unless you have multiple crews in the field.” Adam Boland from Sunrise told news.com.au
And constant coverage, forewarnings and inundated breaking news from the media did pay off, along with the help of social media sites during and after the disaster, public transport was offered free to people needing to get home, farmers saying that the hashtag #cyclonedebbie was the only thing that saved their harvest. With help from websites and online pages to help support those caught in the aftermath of the crisis, Support Relief Efforts were organised to donate money and goods with support events also being organised. (Controversially hardly any help from the Federal Government, might I add. Queensland applied for $220 million in Natural Disaster Relief and Recovery Arrangements, the Government paid $29 million and offered local businesses loans)

Image result for Cyclone Debbie

SOURCE:Springbrook's Pine Creek Road. Great captured content


With live communication updates online and on television played a major role in informing viewers and many affected by Cyclone Debbie. Another ‘pro’ to the internet and social media being a savvy and helpful tool in our modern day society.

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